I am NOT a Photographer.

October 21, 2007 at 3:23 am (beautiful, camera, flower, images, photo, photography, photrade, pictures, sun, sunset)

I AM 

I am lots of things.  Marketer, Daughter, Canadian, Female, Blond (well, dyed), Fun, 28, Single…the list could go on forever.

I AM NOT

One thing I am not is a Photographer.  Seriously.  Then I started working at Photrade.  Talking to photographers.  Sounding like an idiot.  So, I thought, I should try to take some good pictures.  Maybe I’ll feel like less of a fraud (not that I ever claimed to be a photographer).

So, out I went, with my Canon Powershot in hand – and seriously – look at the results.

This makes me believe that ANYONE can be a photographer (OK, if you are a photographer please don’t kill me for saying that).  So, my photos are now posted on Photrade and hey – someone might even buy some.  I have some empty frames that I have been DYING to fill, so I think I’ll order some prints of the flower series……

Anyways, the point (if I can say I have one other than bragging about my pictures), is that ANYONE can take really great photos.  Ah the joys of technology.  Anywho, Photrade is invite only, but I do have a few invites hangin out in my back pocket, waiting for a rainy day.  So, if you post a comment I’ll share the the love back and hook you up with an invite.  Limited # though…….

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New Idea – Make Videos

October 19, 2007 at 3:39 pm (Uncategorized)

So, yesterday I had the GREATEST idea ever.  OK, maybe that’s an overstatement, but I did get a great idea.  We’re going to make funny/random videos for the site.

The goal is to make videos that are cool/funny that help people understand what the site does and how it works.

So, now I need to come up with ideas……hmmmm….. possibly a good task for later tonight.   Some drinks……creative energy….skittles…..candy….alcohol…..perfect way to get the creative energy flowing 😉

 I’ll let you know how the videos go – or you’ll be able to see them on the site 🙂

– Krista

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Skipped a Step from the Tour Page

October 13, 2007 at 2:52 am (illustrator, photrade, startup, tour)

Also add to the list – figure out how to use illustrator.  End result -> Krista + A bottle of wine + Staying at home on a Friday + Watching reruns of The Flava of Love = a KILLER (hopefully) take the tour of Photrade.  Be sure to check it out when the new site launches!!!

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Making a Tour Page

October 12, 2007 at 6:45 pm (marketing, startup, website, work)

Here at Photrade.com we do it all.  That’s right, we really are “Jacks of All Trade”.  Today’s task – Make the “Take the Tour Pages” for the new release.

Man, I wish I knew more about Adobe CS3 – Anyone wanna teach me?

How do you make a great tour (I hope). 

Step 1 – Look at LOTS and LOTS and LOTS of Tour pages from EVERY site around. 

Step 2 – Write down what you LOVE and HATE about each one. 

Step 3 – (This is where it gets hard) Pretend you have NO IDEA what the site does and try to explain it.  Hmmmm…..alternate approach – call someone who has NO IDEA what the site does and find the best way to explain it to them.  Or call like 10 of them.

Step 4 – Make the pages.  Find pretty Graphics.  Get cool screen shots.  Use engaging language.  Make it simple.  Make it clear.  Check out some page design websites for tips.  Check out some writing websites for tips.

Step 5 – Show it to people and ask them if it makes sense.  Do they get it? 

Step 6 – Make a whole bunch of changes.  Ahhhhh

Step 7 – Send it to the boss.  Also known as Andrew Paradies.  Also known as Andy 754.  Also known as…..

Step 8 – Make more changes.

Step 9 – You have a tour.

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Changing the Blog Focus

October 11, 2007 at 2:39 pm (marketing, photography, photrade, startup)

When I started this blog, I generally wrote about whatever random things came into my head (per the postings on Vanilla Ice, Chuck Norris, etc).  This week, I decided to change the theme of this blog and get a little more focused.  Why you ask? 

First, I started another blog at typepad with my own domain name and online handle!!!!!!!!!!!!  Check it out www.kribaby.com.  I am really loving getting more into all of this online stuff (I’m now on twitter, aim, etc), and almost feel like I’m becoming an online geek (which I’m moderately OK with).

Second, since this is the blog that I use to manage the Photrade.com blog, I figured that it is a great place to write about what I’m working on with Photrade, who I’m talking to, and generally whats going on.

So, enjoy the NEW blog – Chronicals of Marketing a Startup.  This is why I’m hot…..although it’s also why I’m not.

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A Brief Insight to my Insanity

October 6, 2007 at 2:53 pm (cincinnati, fun, funny, humor, life, love, Uncategorized)

So I turned 28 this week.  Probably not really a big deal, but sort of.  Two years away from the big 3-0 (YIKES), solidly in my late 20’s.  Man.  I’m not really sure where I thought I would be at this point of my life, but it certainly wasn’t here.  Living in the sweet Midwest.  Living in the US at all for that matter.  No love-life to speak of.  Falling out of love with what once seemed like the greatest job.  Still not knowing what I really want to be doing with myself (but at least on the way there I hope).  Unsure how to prioritize the things that matter in my life.  Wondering what I’m doing, why, what matters??

So, obviously this has made me a little self reflective, which is good, BUT kind of withdrawn and depressing.  Sooooo…in the true K-Rock fashion, I had to find a way to make this fun.  So a friend and I (who also turned 28) decided to make a 30 by 30 list.  The GOAL: To make a list of 30 things to do before we turn 30.  The things on the list have to be:

  1. Within my control
  2. Something I haven’t done before
  3. Stretching yet achievable

So, on Tuesday my friend and I will share our lists – and we have a moderator to ensure that we both follow the guidelines.  The idea is that this will motivate me to do the things that I really want to do.  PLUS there is the added accountability. 

Trying to make “The List” further underscores how I really have no idea what I want to do.  The first 5 things were easy, but now its getting really tough to come up with things.  What do I want to do before I’m 30?  What can I actually control in my life?  How will I do them?  What if I can’t?

Questions, questions.

So, I will spend the weekend in turmoil, trying to come up with “The List” and I’ll publish it on Wednesday.  Sweet.  Stay tuned.

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